ELLIOTT CAMPBELL – I had the pleasure of attending the 4th Eco-Summit, held in Columbus Ohio and hosted by William Mitsch at Ohio State University. This was a large conference, over 1600 people, featuring preeminent ecologists from around the world including Simon Levin, E.O. Wilson, Robert Costanza, Bernie Patten, Sven Jorgensen and plenary sessions by popular authors Jared Diamond and Lester Brown. As a recent PhD graduate and nascent systems ecologist I found the Eco-Summit to be edifying, inspiring, as well as incredibly frustrating.
Tag: sustainable
Patagonia: Building A Strong Brand Out Of Old Clothes
MARC STOIBER – Every once in a while, a completely counterintuitive idea comes along, shakes up our assumptions, and becomes the new normal. I believe Patagonia Clothing’s Common Threads initiative is an idea like that. If you follow green business news, you’ll recall Common Threads making headlines a few weeks ago.
They’re Eating Our Lunch – U.S. Misses Green Opportunities
ELISABETH ROSENTHAL – The [British] Mark Group started hunting for a new untapped market when it realized that its core business — insulating old homes using innovative technology — would drop off in coming years. Based in the rust-belt city of Leicester, the company had grown rapidly over the last decade largely because of generous and mandatory government subsidies for energy conservation that impelled the British to treat their homes.